Top 5 Film & Television Apps in Uruguay for Q1 2022

In the first quarter of 2022, the film and television app market in Uruguay saw notable performances from the top five apps: Netflix, HBO Max: Stream TV & Movies, Star+, Disney+, and Antel TV. Here’s a closer look at their performance metrics.

Netflix maintained a steady weekly revenue, peaking at around $3.3K in early January. Weekly downloads fluctuated, with a notable peak of 9.4K in mid-January. However, its weekly active users saw a gradual decline from 409K to 332K over the quarter.

HBO Max: Stream TV & Movies experienced significant weekly revenue, peaking at approximately $8.6K in mid-January. Weekly downloads saw an initial increase, reaching 6.7K in mid-January but then dropped to around 3.6K by the end of March. Weekly active users showed a steady increase, starting from 47.8K and reaching nearly 59.6K by the end of the quarter.

Star+ showed a strong upward trend in weekly revenue, peaking at around $4.6K in late March. Weekly downloads saw a significant increase, with the highest being 7.4K in mid-January. Active users also increased notably from 13.4K to 39.3K over the quarter.

Disney+ had a consistent performance with weekly revenue peaking at $4.9K in late January. Weekly downloads were stable, with minor fluctuations, peaking at 5K in mid-January. The app maintained a strong active user base, growing from 84K to nearly 90K by the end of March.

Antel TV showed varied performance in weekly downloads, peaking at 8.5K in late January. Active users fluctuated but saw a peak of nearly 55K in late January and ended the quarter at around 47.9K.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.